In the first week of January, many site owners reported sharp ranking and traffic swings, with Jan 6 2026 Google ranking volatility quickly becoming a major talking point in the SEO community. The timing matters:
Read MoreIf your website isn’t gaining traction and you are seeing pages that do not get indexed, rankings that fluctuate, or traffic that has plateaued, guesswork will not fix it. You need a structured SEO audit
Read MoreGoogle doesn’t update its algorithm to “change the game.” It updates it to reveal what the game really is. Every shift quietly rewrites the rules of visibility, deciding which brands get discovered and which ones
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